Blog
Practical insights on scaling revenue operations, compensation design, and go-to-market strategy for high-growth companies.
Vector Growth Labs
Vectors, AI, and the CEO’s Growth Equation
"AI doesn’t just learn — it connects. Great companies don’t just grow — they align". (Vector...
Discovering Outcomes
We have spent the past three posts talking about discovery, and I would like to continue the...
Social Proof
The concept of social proof is talked about quite a bit by sellers, marketers, sales coaches,...
Your “loyal” customers might be a big risk.
Hot take: The loyal customer you brag about might be the single biggest threat to your...
Your next buyer may never visit your site—and it won’t be because your SEO “slipped.”
It’ll be because an AI answered their question before they ever clicked. Here’s the...
“It’s the Market” Is a Half-Truth—and a Full Stop to Growth
Yes, conditions tighten. No, that doesn’t explain everything. When spend shrinks, buyers...
Revenue Per Employee: Your Best Friend, Your Worst Frenemy
Revenue per employee (RPE) is like that fitness tracker on your wrist—it tells you something...
Your Org Chart Might Be the Real Growth Killer
Growth doesn’t stall because of the market hates you so much as it may be stalling because...